Open Adventure Launch Lakeland Expedition Race
News Release / 10.12.2009
Open Adventure, one of the UK's premier AR companies, has teamed up with adidas to present a 4 day non-stop expedition race across England's renowned Lake Distict. The race is packed with challenges for all, and makes a spectacular journey taking in the best that this mountainous environment can offer.No corner of The Lakes will be left unexplored as race planners piece together the 400km adventure day race of a lifetime. Teams can expect to traverse the fells by foot, swoop down the area’s best single track on a mountain bike and to paddle across the vast lakes – Not to mention a few hidden surprises to keep the teams on their toes. It is sure to be a true test of each athlete’s mental and physical stamina.
The adidas TERREX adventure race is open to all levels of experience. It will challenge the elite and international adventure race teams and offer shorter courses for novices – no one will miss out on any of the drama or excitement to be found in the Lake District. Be prepared for the unexpected.
If you interested in the adidas TERREX adventure race but worried about training and if you are up to it – then why not look at The Open Adventure website. There is no better training then racing itself, and the Endurance Series could make up a critical part of your Teams training and prepare you to face your impossible in the longer race.
Robin Money, Head of Sports Marketing, adidas UK said "adidas is the Athletic brand in the Outdoors, and we are proud that the adidas TERREX Adventure Race will take place this August. Our TERREX range of clothing, footwear and accessories is designed for exactly the type of challenge that this gruelling 4 day race will throw at competitor. adidas wishes everyone good luck."
<b>RACE FACTS – 400KM of Pure Adventure</b>
The race will start with a short prologue on the Thursday evening in Keswick which will be available to all and is FREE to enter. So if you want a piece of the action but can’t commit to the full race why not enter the prologue, it’s certainly not your usual relay. Warmed up from the prologue, the following morning the real Adventure begins.
With a distance of 400km for the full event it will be a big challenge to all the top teams, but one that should be achievable for ALL with shortcuts available (approx 200km) for the novice or slower teams we hope everyone will enjoy the drama and excitement to be found in the Lake District.
Good navigation is essential for the race, and you will be provided with detailed maps to follow. The race will include fell running, mountain biking, kayaking, orienteering and a few surprises taking you to those hidden gems. Attitude is everything, so be prepared for the unexpected
<b>Date</b> - August 27th – 30th 2010
<b>Who</b> - 4 person teams mixed
<b>Where</b> - Cumbria, The Lake District, UK
<b>Registration Fee</b> - £1350 per Team (enquire for other currencies)
<b>Prologue</b> - 26th (FREE)
<b>Race Time</b> - 3-4 days
<b>Total Race Distance</b> - 400KM (Short course approx 200KM)
<b>Prizes</b> - Prizes from adidas TERREX and other associated sponsors
<b>Meeting Point</b> - Keswick, Cumbria exact time and place to be announced
<b>How to Enter</b> - www.adidas-ar.com
