“Bring On Tomorrow Foundation†Launched By For Goodness Shakes
Press Release / 19.05.2011
For Goodness Shakes, the UK’s number one sports recovery brand, has today announced the launch of its Bring on Tomorrow Foundation, a nationwide initiative established in partnership with the charity SportsAid, to support the development of promising young athletes in the UK.The new foundation will initially give seven young UK athletes who have been identified by SportsAid as having high potential, with awards of £1,000 to help them become world class competitors.
In addition, the foundation will also provide a mentoring scheme where each award recipient will have access to three Olympic athletes who received SportsAid Awards early in their careers: Liam Tancock, Sarah Stevenson and Andy Turner. They will pass on advice, give guidance and support, and host a series of training and development days for the young athletes.
Liam Tancock, double Commonwealth gold medallist and 50 metre men’s backstroke world record holder, commented:
“The Bring on Tomorrow Foundation will make a huge difference in the development of these seven young athletes. Not only will the foundation provide support through funding it will also offer a mentoring scheme which I’m proud to be involved with. It can be a big leap from junior competition to reaching an Olympic Games, so I’m very happy and proud to be a shoulder to lean on for these youngsters as they progress towards the highest level.â€
Stuart Jeffreys, For Goodness Shakes founder and CEO, said:
“We are delighted to announce the launch of the Bring on Tomorrow® Foundation and present the bursary awards to each of these outstanding young athletes. The long term commitment of the foundation is to work in partnership with SportsAid to help the next generation of British sporting talent. By making yearly donations to athletes involved in the foundation, For Goodness Shakes are supporting tomorrow’s athletes today and providing them with the support they need to achieve their dreams.â€
Tim Lawler, chief executive of SportsAid, added:
“We are delighted that For Goodness Shakes are working with us to help talented young sportspeople, which is SportsAid’s unique role. This is a crucial time for British sport and it is through partnerships like this that SportsAid is able to give the funding and recognition that our brightest young hopes will build their careers on.â€
To celebrate the launch, For Goodness Shakes is offering the chance to win the final place in the Bring on Tomorrow Foundation. There is one place left in the foundation which will be won through ‘The Final Place’ competition. Any athlete aged 16-23 may enter the competition by visiting the website and submitting an entry explaining why they should win.
They must then recruit as many votes as possible to make it through to the last 10. From the 10 highest voted entries, a judging panel, including the 3 mentors will choose the lucky athlete to fill the final place. The prize includes £1000 funding, training and development days with the Elite mentors, a year’s supply of For Goodness Shakes, Foundation training kit and athlete profile page on the Foundation website. Below is the advert for the competition.
Visit <a href="#" onClick="javascript:newsitewindow('http://www.BringOnTomorrowFoundation.com')" class="main">www.BringOnTomorrowFoundation.com</a> to find out more about the athletes involved and the competition.
