Alpkit to Invite Customers to Join as Shareholders

Press Release / 20.10.2022

On the 24th of October, performance outdoor and bike brand Alpkit will invite customers to join them as shareholders.

Alpkit was born in the Peak District in 2004. Four friends, frustrated at the price of outdoor kit, decided to make and sell sustainable, technical kit at sensible prices. From a range of t-shirts and frisbees in 2004 to having 300,000 customers across over 70 countries, Alpkit puts planet before profit. It’s grown into a buzzing business, selling kit for six key activities: hike, bike, climb, swim, camp and run.

Alpkit is and always will be digital first. But it’s expanding into experiential stores in key locations, having added five stores in the last two years. The nine stores across the UK are hubs for Alpkit’s key values. Providing great products, with great service, showcasing their love for the outdoors, and giving back.

Rather than supercharged growth, Alpkit is consistently growing a profitable business that’s grown 20-fold in the last eight years. They’ll always stay true to their ethos.

“Having customers as shareholders helps us stay aligned to our purpose. And when we do that, our business flourishes - we know we’ll still be making great product and doing good things not just in 5 years but in 25 years.” – David Hanney, CEO

In 2020, Alpkit invited customers to join as shareholders. They hit their target in just eight minutes, closing the round 43 minutes later with 1350 customers as shareholders. It was an incredible success, one of Crowd Cube’s fastest ever raises.

In the two years since, Alpkit has been certified as a B-Corp and Living Wage Foundation Employer, doubled in size, and created 100 jobs to reach a team of 184 people. Now, Alpkit are inviting customers to join again. Crowdfunding opens on the 24th of October.

In its firm commitment to shareholders, Alpkit aims to hold a share offers every two or three years, giving shareholders the ability to sell up if they choose.

Find out more and register your interest:www.alpkit.com/outside-together