Coast To Coast
Coast to Coast Early Bird Incentives About to Close
News Release / 29.07.2015
With early bird entry incentives about to close for the iconic multi-sport race the Coast to Coast, organisers say planning is well advanced compared to the same time last year.
“It was a steep learning curve with a new team running the event for the first time in February,” Event Director Richard Ussher said. “We learnt a lot and we are well on our way to building on what we achieved and being our second year running the event, we are well ahead of where we were this time last year.”
As a five time winner of the event Ussher says there was a lot of information to get up to speed with in an event management role and for many things it wasn’t until he saw them live at the race that he got a total understanding of how the whole puzzle fitted together.
“It was eye opening to see the event from the management side, and it was encouraging to see the new initiatives work well and we are working hard to make further improvements for February next year.”
Those entering the event before Friday (31 July) go into a prize draw worth thousands of dollars, which includes the opportunity to qualify for a Giant bikes sponsorship package worth $5000.
Ussher said there has been ‘steady stream’ of early entries and that the Giant competition, where competitors had to post their most creative training secret online via Giant Bike’s New Zealand social media channels, was a ‘fantastic opportunity’ for someone to win.
The winner will gain the support of Giant NZ for next year’s Coast to Coast with a brand new 2016 Giant road bike, Giant cycling kit and will have their entry paid for by Giant NZ.
Giant Bicycles NZ Sponsorship Prize Draw
Those who enter before the 31st of July and want to go in the Giant Bicycles NZ sponsorship prize draw need to go into Giant Bicycles New Zealand Instagram account (@giantbikesnz) and post their most creative training concept image using the hashtag ‘#GiantC2C
About the Event
The Coast to Coast is an iconic multisport event based in the South Island of New Zealand. Held every February the race starts on the West Coast, at Kumara beach and traverses the width of the South Island, crossing the main divide where competitors reach over 1000 metres above sea level, finishing on the East Coast in Christchurch. 2015 saw the finish at the Pier on New Brighton beach for the first time.
The brain child of previous Race Director Robin Judkins, the first official race was held on February 26 and 27 in 1983 with 79 competitors. Today over 800 athletes line up to run, cycle and kayak across the South Island.
1987 saw “The Longest Day”, a one day ‘World Championship event introduced. The Coast to Coast has become a rite of passage for multisport athletes from around the world with over 18,000 people having completed in the event in 33 years.
For more information see www.coasttocoast.co.nz
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